Since 1998, Delius Klasing Verlag, with its media brands TOUR, BIKE, EMTB and MYBIKE, has been conducting the largest bicycle market studies in Europe at fixed intervals, thus providing its partners with valuable market knowledge.
Media brands from Delius Klasing
Participants
Complete wheel brands surveyed
Accessory brands surveyed
In our bicycle market study, you will find detailed information on rider types, purchase intentions, purchase criteria and willingness to spend in the various segments, from complete bikes to accessories.
In addition, the participants in each bike market study vote for the top 3 brands in the ‘complete bike’ segment and in the 32 accessory categories. Here is an insight into the 2024 winners, who were all honoured with the ‘Readers Award 2024’:
We will be happy to provide you with detailed information on the Bicycle Market Study 2024 and the Readers Awards 2024.
In addition to the key facts of the Bicycle Market Study 2024, we offer you, as usual, extensive data material for your brand management, your brand development or your portfolio expansion.
Do you have any questions about our bike market study?
Your contact persons from Media Sales Cycling are of course at your disposal.