MODELL FAHRZEUG reader survey 2024

The model car market has interesting structures and very different customer groups and sales channels that are relevant.

Every year, the leading magazine for car models uses the new ‘Model Car of the Year’ reader survey to analyse the market, identify changes and decipher the various target groups. This results in year-on-year market knowledge that recognises trends and can make your strategies more accurate.

If you have any questions about the study, please contact us directly. We are at your disposal.