Oversize supplement

SUP will be published in 2024 as an oversize supplement in one issue of each of five magazines. The SUP supplement introduces readers to this fascinatingly simple and incredibly versatile sport. Captivating photos, a comprehensive how-to-do section, informative buying advice and practical tests, as well as detailed tips on where to go - in Special SUP, readers will find everything they need to know about stand-up paddling.

The target group is recruited from a wide range of surf sports such as surfing and windsurfing, but (especially younger) canoeists and kayakers are also interested in this uncomplicated alternative to their sport. Kitesurfers in particular use iSUPs as an interesting way to kill the waves. Sailboat and yacht owners have a wide range of options with a SUP board on board.

The sport of stand-up paddling is inexpensive, very easy to learn and extremely varied. The trend towards inflatable SUP boards in particular makes the sport very accessible to a large target group. Those who practice the sport more intensively are interested in the different types of boards, the technology and the available accessories. These readers are then also more willing to spend money.

The website

www.sup-mag.de is the website for fans of stand-up paddling. Users benefit from a mixture of competent tests, news and dates for events and races.

The editorial staff also provides information on basics for beginners and presents various SUP areas.

The page is rounded off with driving technique information to improve the SUP skills.

The newsletter

You can use banners in our newsletters to convey your advertising message to our users in a targeted manner. Because users have subscribed to the newsletter on their own initiative, interest is particularly high.

Newsletter offer:

• high opening rates
• advertising in an editorial environment
• exclusivity (max. 3 advertising media per newsletter)

Shipping rhythm: 4 times a year

The digital App

In addition to the usual print content, the digital magazine offers picture galleries, videos and many other interesting features. Digital SUP editions can be found in SURF's free mantle app, which is available for iPad and Android tablets.

Our readers use the different media side by side. The allocation of the digital media supplements the communication possibilities and increases the number of contacts. In addition to classic print magazines, we offer you digital apps for our water sports objects.